Free webinar presenting Thomas Kolster ( Goodvertising & The Hero Trap) + Mathias Wikström (CEO and Founder at DOCONOMY) + Ingmar Rentzhog (CEO and Founder at WE DON’T HAVE TIME).

" M Talks is a new webinar-series by Dansk Markedsføring.

In the coming weeks we will present this year’s Digital Copenhagen agenda in a series of online 60 minutes Talks. This session will cover the topic “Future Business Models in a post-purpose post-pandemic era”, presented by three true Nordic Purpose Pioneers: Thomas Kolster (Marketing Guru and Sustainability Advocate), Ingmar Rentzhog (CEO & Founder at WE DON’T HAVE TIME) and Mathias Wikström (CEO & Founder at DOCONOMY)

Webinar Speakers:
Thomas Kolster, Sustainability Advocate & Marketing Guru
Thomas Kolster is a marketing activist on a mission to make business put people and planet first. As a seasoned branding and sustainability professional counting more than 18 years he’s advised Fortune 500 companies, small start-ups, governments, agencies to non-profits. He’s the founder of the global Goodvertising movement that’s inspired a shift in advertising for the better. He’s also the author of two books “Goodvertising” (2012) and “The hero Trap” (2020). As a globally recognized keynote speaker he’s inspired audiences in more than 70 countries at events like TEDx, SXSW, DAD & Sustainable Brands. Thomas’ belief is simple: Change begins with you!


  • 10:00-10:05: Welcome by Dansk Markedsføring
  • 10:05-10:20: Intro by moderator, Thomas Kolster: “Future business models in a post-purpose and post-COVID-19 era.”
  • 10:20-10:35: Ingmar Rentzhog: “Forget about marketing. To succeed in the new climate-focused business landscape, you must do climate actions.”
  • 10:35-10:50: Mathias Wikström: “How to rewire financial systems to save the planet by forging the power of data, technology, and collaboration.”
  • 10:50-11:00: Q&A

Mathias Wikström, CEO, DOCONOMY 
Mathias Wikström is a Sweden based renowned international business leader and creative strategist who aim to innovate as well as making the complex communicate whilst having fun doing so. He has founded Doconomy together with Johan Pihl (Grand Prix Cannes Lions) and spearheaded globally awarded forefront projects such as Natalia Project for Civil Rights Defenders and The Baltic Sea Project for the Bank of Aland (Grand Prix Cannes Lions) amongst others.

Ingmar Rentzhog (“The Green Mark Zuckerberg”), that helped Greta Thunberg’s climate movement
Eco-warrior and CEO of Serial entrepreneur within the financial and communications industry. Nominated 2 times DI Gasell Award, Ernst & Young Entrepreneur of The Year, Veckans Affärer Supertalent, Årets Miljöinfluencer and International Gamechanger of the year. Member of Al Gore Climate Reality, European Climate Policy Task Force. Chairman of the independent think tank Global Utmaning (Global Challenges).