Juryerne ved Cannes Lions 2020/2021 har skilt de sidste får fra bukkene og uddelt årets sidste løver.

En enkelt af dem – en bronze – landede på danske hænder. Det skete i Film-kategorien.

Og det var det tidligere massivt prisvindende bureau & Co., der tog sig af at tæmme den.

Løven skyldes bureauets tidligere meget omdiskuterede SAS-film ”What is Truly Scandinavian”, der vandt bronze i kategorien Cultural Insight.

Med den sidste danske løve i hus lander årets høst ved Cannes Lions 2020/2021 på 10 løver og 46 shortlister, og du kan se dem alle herunder. 

Danske løver og shortlister pr. dags dato her.

LØVER

Design

GRAND PRIX: Kühl & Han for H&M Looop for H&M (Retail Environment & Experience Design)

GULD: Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (Digital Design) 

SØLV: Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (UX, UI & Journey Design)

SØLV: Kühl & Han for H&M Looop for H&M (Event Storytelling)

Outdoor

SØLV: Kühl & Han for H&M Looop for H&M (Displays)

Social & Influencer

BRONZE: Uncle Grey for Whopper Reply for Burger King (Retail)

Creative Strategy

BRONZE: Uncle Grey for Truthmark for Canon (Consumer Durables)

Digital Craft

SØLV: Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (Technological Achievement in Digital Craft)

BRONZE: Virtue og No Sleep for Tear down this Wall for DDR Museum (AR / VR Immersive Storytelling)

Film

BRONZE: & Co. for What is truly Scandinavian for SAS (Cultural Insight)

SHORTLISTER

Mobile

– Virtue for Tear down this Wall for DDR Museum (Activation by Location)

– Virtue for Tear down this Wall for DDR Museum (Games)

Creative eCommerce 

– Hjaltelin Stahl og dentsu X for Black Friday (re)sale for IKEA (Retail & Customer Promotions )

Brand Experience and Activation 

– Twenty Agency, OMD og Help PR for Volkswagen California for Volkswagen (Automotive)

– Hjaltelin Stahl og dentsu X for Black Friday(re)sale for IKEA (Use of Website / Microsites)

– Uncle Grey for Truthmark for Canon (Use of Website / Microsites)

– Virtue for Tear down this Wall for DDR Museum (Digital Installations)

– Robert/Boisen & Like-minded for Lotto Christmas Collection for Danske Spil (360 Integrated Brand Experience) 

– Essencius for Looks like you need to let it out for Business Iceland (Cultural Insight) 

– Kühl & Han for H&M Looop for H&M (Brand-owned Experiences)                

Film 

– & Co. for What is truly Scandinavian for SAS (Travel/Leisure)

– & Co. for What is truly Scandinavian for SAS (Cultural Insight)

– Bacon Copenhagen for The Tower for Volvo Trucks (Consumer Services / Business to Business)

– Bacon Copenhagen for The Tower for Volvo Trucks (Viral Films)

– Agent ZOO Copenhagen for #herzensangelegenheit for Docmorris (Healthcare)

– Bacon Copenhagen og BALLAD Copenhagen Born in quarantine for Facebook (Corporate Purpose & Social Responsibility)

Film Craft 

– BALLAD Copenhagen for The Journey for Zillow (Production Design / Art Direction)

– Rune Milton, Who’s McQueen og VFX Kopenhagen for Born of a dream  for IWC Schaffhausen (Direction)

Digital Craft 

– Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (Innovative Use of Technology)

– Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (Technological Achievement in Digital Craft)

– AKQA Copenhagen for Earth Speaker for Olafur Eliasson (AR / VR Utility)

– Virtue og No Sleep for Tear down this Wall for DDR Museum (AR / VR Immersive Storytelling)

Creative Strategy

– Uncle Grey for Truthmark for Canon (Consumer Durables)

– Uncle Grey for Truthmark for Canon (Corporate Purpose & Social Responsibility)

– Uncle Grey for Truthmark for Canon (Brave Brands)

– Essencius Copenhagen m.fl. for Looks Like You Need to Let It Out, Business Iceland (Travel / Leisure)

Direct

– Uncle Grey for Whopper Reply for Burger King (Retail)

– Robert Boisen & Like-Minded for Lotto Christmas Collection for Danske Spil (Use of ambient media: Small Scale)

– Robert Boisen & Like-Minded for Lotto Christmas Collection for Danske Spil (Launch / Re-launch)

– AKQA Danmark og Townhouse Cph for for Adopt a Keg for Carlsberg (Real-time response)

PR

– Uncle Grey for The Empty Chairs for Børns Vilkår (Use of events and stunts)

– Hjaltelin Stahl og dentsu X for Black Friday (Re)sale, Ikea (Brand voice and strategic storytelling)

– Mensch, Sansir og Verizon Denmark for Remote Controlled Turism, Visit Faroe Islands (Use of Technology)

– Hjaltelin Stahl og dentsu X for Black Friday (Re)sale for Ikea (Corporate Image, Communication & Reputation Management)

– Uncle Grey for Truthmark for Canon (Social Behaviour)

– Hjaltelin Stahl og dentsu X for Black Friday (Re)sale for Ikea (Social Behaviour)

Social & Influencer

– Uncle Grey for Whopper Reply for Burger King (Retail)

– Uncle Grey for Whopper Reply for Burger King (Breakthrough on a budget)

Design

– Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (UX, UI & Journey Design)

– Hello Monday for Fingerspelling with Machine Learning for American Society for Deaf Children (Digital Design)

– Kühl & Han for H&M Looop for H&M (Retail Environment & Experience Design)

– Kühl & Han for H&M Look for H&M (Event Storytelling)

Media 

– Uncle Grey for Truthmark for Canon (Use of digital platforms)

Outdoor 

– Robert/Boisen & Like-minded for Lotto Christmas Collection for Danske Spil (Promotional Items & Printed Media)

– Kühl & Han for H&M Look for H&M (Displays)

Print & Publishing

– Uncle Grey for Missed Shots for Canon (Cultural Insight)