Juryen ved årets True Award har talt, og 301 indstillinger er nu blevet til 127 nominerede.
Prisfestivalen hylder det bedste, dansk reklamefilm kan præstere, og mange film er nomineret flere gange. En del af dem har vi tidligere omtalt på mediet Markedsføring.
Det gælder blandt andet den mest nominerede film ‘Fisherman‘ fra Interflora, som Bacon, Bacon X og Pong står bag. Den har fået hele seks nomineringer.
Med fire nomineringer finder man også filmen ‘Forever Fans‘ fra Carlsberg/Liverpool, som New Land, by The Network, Worth Your While, SMALL og Drive Studios står bag for
Også filmen ‘Lærer vi ingenting?’ fra Røgfri Fremtid og Kræftens Bekæmpelse, som Hydralab, & Co Productions og & Co./NoA står bag, markerer sig fornemt med fire nomineringer.
Mest nominerede produktionsselskaber er New Land med 27, Bacon med 14, Holy Ravioli med 11 og & Co Productions med otte.
Mest nominerede instruktører er Tore Frandsen, Peter Harton, Martin Werner og Anders Bundgaard med hver syv nomineringer.
Årets vindere afsløres ved prisuddelingen den 27. oktober 2022 i Bremen Teater.
Du kan se listen med alle de nominerede pr. kategori herunder. Filmene kan nærstuderes på Trues egen hjemmeside her.
| Kategori | Filmtitel | Produktionsselskab | Annoncør | Bureau |
| the TRUE animation | Telenor præsenterer Danmarks Bedste | New Land og &Co. Production | Telenor | &Co. / NoA |
| the TRUE animation | Støvie & Danmarks Bedste | &Co. Production | Telenor | &Co. / NoA |
| the TRUE animation | Lærer vi ingenting? | Hydralab og &Co. Production / NoA | Røgfri Fremtid og Kræftens Bekæmpelse | &Co. / NoA |
| the TRUE audience Award – by Norstat | Share it with a hater | &Co. Productions | Lakrids by Bülow | &Co. / NoA |
| the TRUE audience Award – by Norstat | Mein Junge | YakYak Production service | 25syv | Wibroe, Duckert & Partners |
| the TRUE audience Award – by Norstat | Jesper | Honeytrap | Rådet for sikker trafik | PONG |
| the TRUE audience Award – by Norstat | I ærens navn | Holy Ravioli | RED | Liberate Agency |
| the TRUE audience Award – by Norstat | Heldigvis er dine forældre ikke med: Sov godt | Holy Ravioli | Forsvarsministeriets Personalestyrelse | Advice |
| the TRUE audience Award – by Norstat | Forever Fans | New land | Carlsberg | by The Network (Worth Your While, SMALL, Drive Studios) |
| the TRUE audience Award – by Norstat | Fiskeren | Bacon | Interflora | PONG |
| the TRUE audience Award – by Norstat | Farsel | Accenture Song Production | Metroselskabet | Accenture Song |
| the TRUE audience Award – by Norstat | Danske Underdogs | Kind Film | TV 2 | TV 2 Creative |
| the TRUE audience Award – by Norstat | Bundesliga Haar | YakYak Production service | 25syv | Wibroe, Duckert & Partners |
| the TRUE branded content | Sun Lolly – Don´t Be Perfect, Be Present | Mellow | Co-Ro | Twenty Agency |
| the TRUE branded content | Skamstøtten | Kind Film | Røg | &Co. / NoA |
| the TRUE branded content | Lærer vi ingenting? | Hydralab og &Co. Production / NoA | Røgfri Fremtid og Kræftens Bekæmpelse | &Co. / NoA |
| the TRUE branded content | Københavnerbænken | TV 2 CREATIVE | TV 2 | TV 2 CREATIVE |
| the TRUE branded content | Kill Your Darlings | Drive Studios | Togetherr | by The Network |
| the TRUE branded content | Jørgen og den tykke bog | FERN. | DI – Dansk Industri | DI – Dansk Industri |
| the TRUE branded content | Bodil Vender Tilbage | Circus Alphaville | Elretur | Marketsquare |
| the TRUE campaign | Mod Til At Handle | Uitch Iscratch | Røde Kors | Advance |
| the TRUE campaign | Meget at glæde sig til | New Land | Tivoli | &Co. / NoA |
| the TRUE campaign | Jørgen og den tykke bog | FERN. | DI – Dansk Industri | DI – Dansk Industri |
| the TRUE campaign | Husk hinanden | Bacon | Interflora | PONG |
| the TRUE campaign | Bodil Vender Tilbage | Circus Alphaville | Elretur | Marketsquare |
| the TRUE casting | The Non-Apology | New Land | Goodiebox | Robert / Boisen & Like-minded |
| the TRUE casting | Tak | Bacon | TAKT | – |
| the TRUE casting | Stuck in a moment | NEW LAND | TV 2 | TV 2 Creative |
| the TRUE casting | Kill Your Darlings | Drive Studios | Togetherr | by The Network |
| the TRUE casting | Forever – Knud Romer | Honeytrap | Synoptik | Brandhouse |
| the TRUE casting | Fiskeren | Bacon | Interflora | PONG |
| the TRUE casting | Farsel | Accenture Song Production | Metroselskabet | Accenture Song |
| the TRUE color grading | The Fisherman | Bacon | Interflora | Pong |
| the TRUE color grading | The Astronaut | Phantasm | Citröen | BETC |
| the TRUE color grading | Smattens Magi | Produced by | Ragnarock | Produced by |
| the TRUE color grading | Magnum Pleasure Residence | Proppa og Propaganda Producciones | Unilever og Magnum | Lola |
| the TRUE color grading | Brothers | Bleck | Tele2 | McSaatchi |
| the TRUE director | The Driver | Movie Magic / Martin Werner | FIAT | Leo Burnett |
| the TRUE director | Smattens magi | Produced by / Snorre Ruhe | Ragnarock | Produced by |
| the TRUE director | Kill Your Darlings | Drive Studios / Adam Bonke & Christian Bonke | Together | by The Network/ |
| the TRUE director | Hold Me Close | Giants & Toys / Ian Isak | Cancerfonden | King |
| the TRUE director | Fiskeren | Bacon / Martin Werner | Interflora | PONG |
| the TRUE director | Diamonds | Reset / Adam Hashemi | Volkswagen | Johannes Leonardo |
| the TRUE director | Danske Underdogs | Kind Film / Anders Bundgaard | TV 2 | TV 2 Creative |
| the TRUE director | Brothers | Bleck / Rune Milton | tele2 | McSaatchi |
| the TRUE DoP – by MAAN RENTAL | Malika Mahmoud | New Land | Politiken | Butter Agency |
| the TRUE DoP – by MAAN RENTAL | I min familie | isaac production | Operate | Operate |
| the TRUE DoP – by MAAN RENTAL | Forever Fans | New Land | Carlsberg x Liverpool FC | by The Network og Worth Your While |
| the TRUE DoP – by MAAN RENTAL | Fiskeren | Bacon | Interflora | PONG |
| the TRUE DoP – by MAAN RENTAL | Baconeers | Bacon | Tulip (Danish Crown) | Accenture Song |
| the TRUE editor – by DIVO | The Non-Apology | New Land | Goodiebox | Robert / Boisen & Like-minded |
| the TRUE editor – by DIVO | The Blizzard | The Barn | Cocio | The Barn |
| the TRUE editor – by DIVO | The Astronaut | Phantasm | Citröen | BETC |
| the TRUE editor – by DIVO | Ord Sætter Spor | Uitch Iscratch | stoop.nu | Müller Thomassen |
| the TRUE editor – by DIVO | Lose Control | New Land | Distortion | Nus/Nus |
| the TRUE editor – by DIVO | Kæmp for alt hvad du har kært | New Land | Dagbladet Information | Staalby Solo og Studio Tobias Røder |
| the TRUE editor – by DIVO | Forever Fans | New Land | Carlsberg x Liverpool FC | by The Network og Worth Your While |
| the TRUE editor – by DIVO | Et Velfortjent Tak | Honeytrap | Dansk Retursystem | Robert/Boisen & Like-minded |
| the TRUE editor – by DIVO | Brothers | Bleck | Tele2 | McSaatchi |
| the TRUE editor – by DIVO | Baconeers | Bacon | Tulip (Danish Crown) | Accenture Song |
| the TRUE film – over 60 sec. | The Non-Apology | New Land | Goodiebox | Robert / Boisen & Like-minded |
| the TRUE film – over 60 sec. | Skamstøtten | Kind Film | Kræftens Bekæmpelse | &Co. / NoA |
| the TRUE film – over 60 sec. | Lærer vi ingenting? | Hydralab og &Co. Production / NoA | Røgfri Fremtid og Kræftens Bekæmpelse | &Co. / NoA |
| the TRUE film – over 60 sec. | Love Your Ears | New Land | Audika | &Co. / NoA |
| the TRUE film – over 60 sec. | I ærens navn | Holy Ravioli | RED | Liberate Agency |
| the TRUE film – over 60 sec. | I min familie | isaac production | Operate | Operate |
| the TRUE film – over 60 sec. | Fiskeren | Bacon | Interflora | PONG |
| the TRUE film – over 60 sec. | Click | New Land | Læger Uden Grænser (MSF) | The Unicorn |
| the TRUE film – under 60 sec | Underdogs | KIND Film | TV 2 | TV 2 CREATIVE |
| the TRUE film – under 60 sec | Stå Sammen: Western | Holy Ravioli og Welcomepost | Sundhedsstyrelsen | Advice |
| the TRUE film – under 60 sec | Stå Sammen: Duellen | Holy Ravioli og Welcomepost | Sundhedsstyrelsen | Advice |
| the TRUE film – under 60 sec | Meget at glæde sig til: Det Gyldne Tårn | New Land | Tivoli | &Co. / NoA |
| the TRUE film – under 60 sec | Meget at glæde sig til: Candyfloss | New Land | Tivoli | &Co. / NoA |
| the TRUE film – under 60 sec | Love never dies | Bacon | Interflora | PONG |
| the TRUE film – under 60 sec | Heldigvis er dine forældre ikke med: Sov godt | Holy Ravioli | Forsvarsministeriets Personalestyrelse | Advice |
| the TRUE film – under 60 sec | Heldigvis er dine forældre ikke med: Lillestemmen | Holy Ravioli | Forsvarsministeriets Personalestyrelse | Advice |
| the TRUE film – under 60 sec | Følg dit kald | Advice og New Land | Unicef Danmark | Advice |
| the TRUE film – under 60 sec | Forever – Knud Romer | Honeytrap | Synoptik | Brandhouse og Subsero |
| the TRUE film – under 60 sec | Farsel | Accenture Song Production | Metroselskabet | Accenture Song |
| the TRUE humor in film | YDA Jury Presentation 2022 | Bacon | Young Director Award | – |
| the TRUE humor in film | Underdogs | KIND Film | TV 2 | TV 2 CREATIVE |
| the TRUE humor in film | Stuck in a moment | New Land | TV 2 | TV 2 CREATIVE |
| the TRUE humor in film | Påskefrokost | Holy Ravioli | Velliv | Robert / Boisen & Like-minded |
| the TRUE humor in film | Mein Junge | YakYak Production service | 25syv | Wibroe, Duckert & Partners |
| the TRUE humor in film | Lærer vi ingenting? | Hydralab og &Co. Production / NoA | Røgfri Fremtid og Kræftens Bekæmpelse | &Co. / NoA |
| the TRUE humor in film | KiMs Chips Dating: Tommy dater Kianna | Honeytrap | KiMs | Wibroe, Duckert & Partners |
| the TRUE humor in film | KiMs Chips Dating: Tommy dater Anne Lene | Honeytrap | KiMs | Wibroe, Duckert & Partners |
| the TRUE humor in film | Jørgen og den tykke bog | FERN. | DI – Dansk Industri | DI – Dansk Industri |
| the TRUE humor in film | Hvorfor ikk´ følges? | Envision Film og KIND Film | Vejdirektoratet | Envision |
| the TRUE humor in film | Farsel | Accenture Song Production | Metroselskabet | Accenture Song |
| the TRUE music video | Ukendt Land | New Land | Mads Langer | Danmarks Radio |
| the TRUE music video | Larger Than Life | Zentropa Productions | Tobias Rahim | – |
| the TRUE music video | Dame Dearest – Seducing My Life Away | Accenture Song Production, How To Kill A Dog Production og Lydbror | How To Kill A Dog | Accenture Song |
| the TRUE passion | Smattens magi | Produced by | Ragnarock | Produced by |
| the TRUE passion | Profound Mysteries | Bacon | Röyksopp | – |
| the TRUE passion | Mod til at handle | Uitch Iscratch | Røde Kors | Advance |
| the TRUE passion | Kill Your Darlings | Drive Studios | Togetherr | by The Network |
| the TRUE passion | I ærens navn | Holy Ravioli | RED | Liberate Agency |
| the TRUE passion | Click | New Land | Læger Uden Grænser (MSF) | The Unicorn |
| the TRUE production design | Ukendt Land | New Land | Mads Langer | Danmarks Radio |
| the TRUE production design | The Blizzard | The Barn | Cocio | The Barn |
| the TRUE production design | Tak | Bacon | TAKT | – |
| the TRUE production design | Malika Mahmoud | New Land | Politiken | Butter Agency |
| the TRUE production design | LEGO Chevrolet Camaro Z28 | Advance | The LEGO Group | Advance |
| the TRUE rising star | Anna Sørrig | |||
| the TRUE rising star | Bertil Vorre | |||
| the TRUE rising star | Holger Karberg | |||
| the TRUE rising star | Jakob Havmøller | |||
| the TRUE rising star | Mattis Huus Heurlin & Milan Bjørnild (Reprise) | |||
| the TRUE sound designer | The Astronaut | Phantasm | Citröen | BETC |
| the TRUE sound designer | Smattens magi | Produced by | Ragnarock | Produced by |
| the TRUE sound designer | Love Your Ears | New Land | Audika | &Co. / NoA |
| the TRUE sound designer | Click | New Land | Læger Uden Grænser (MSF) | The Unicorn |
| the TRUE sound designer | Brothers | Bleck | Tele2 | McSaatchi |
| the TRUE use of licensed music | Stuck in a moment | New Land | TV 2 | TV 2 Creative |
| the TRUE use of licensed music | Roskilde x Tuborg | Holy Ravioli | Tuborg og Roskilde | Wibroe, Duckert & Partners |
| the TRUE use of licensed music | Mærk Magien | &Co. Production | Tivoli | &Co. / NoA |
| the TRUE use of licensed music | Følg de nye håb | TV 2 CREATIVE | TV 2 | TV 2 CREATIVE |
| the TRUE use of licensed music | Det er ikke det samme uden dig | Stink Films | Tuborg | Wibroe, Duckert & Partners |
| the TRUE use of original music | Lose Control | New Land | Distortion | Nus/Nus |
| the TRUE use of original music | LEGO Ideas Home Alone | Advance | The LEGO Group | Advance |
| the TRUE use of original music | Forever Fans | New Land | Carlsberg x Liverpool FC | by The Network og Worth Your While |
| the TRUE use of original music | DBA – Brugt, men ikke brugt op | Holy Ravioli | DBA | Wibroe, Duckert & Partners |
| the TRUE use of original music | Bryd Rytmen | FERN. | Musik- & Teaterhøjskolen | McCann Copenhagen |
| the TRUE visual FX – by Timeline | The Astronaut | Phantasm | Citröen | BETC |
| the TRUE visual FX – by Timeline | LEGO Star Wars AT-AT | Advance | The LEGO Group | Advance |
| the TRUE visual FX – by Timeline | FRITSIE | CZAR Amsterdam | Nederlandse Staatsloterij | TBWANEBOKO |